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By:
- Lou Nicosia
- No comment
- Tags: Basketball, Intellectual Property, NCAA, O'Bannon
Reshaping the NCAA Market Power Discussion Post-O’Bannon
Ed O’Bannon was a member of the 1995 UCLA Championship Basketball Team, and the Tournament’s Most Outstanding Player. O’Bannon, now a car salesman, noticed something one day while watching a child play “NCAA Basketball” produced by Electronic Arts. What he noticed was a player, wearing the same number as he did, same height, and near […]
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